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Our journey 

... begins while visiting family in Fresno, California.

Our founder, Harry, would spend ample time on a private family vineyard, where he grew to fall in love with the quaint orchards in the San Joaquin Valley. This reminded him of his childhood back home, where there was an abundance of fresh and organic fruit and vegetables all year long. It was then that he realized his true passion for produce. 


Harry's vision to bring quality and service to homes in Southern California began in 1988. The word "Tazza" means fresh in the Middle Eastern culture, and that is precisely how the team at Tazza have differentiated themselves over the years.

Our company's commitment is to provide our customers with the highest quality produce along with an unforgettable experience!

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